Identity for a venture studio backing first-time founders.
Client
Yet to be
Sector
Venture studio
Services
Naming, Identity, Motion, Website
SPRINT
2024
Overview
A name and identity that holds space for what's coming, without overpromising.
Yet to be funds founders at the messy, pre-product stage. The wordmark sits inside an iridescent prism — a literal refraction of an idea into many possible futures.
Motion principles keep the prism in gentle, perpetual rotation across the site; in print the same shape becomes a foil emboss.
