Identity for venture studio backing first-time founders.

Client

Yet to be

Sector

Venture studio

Services

Naming, Identity, Motion, Website

SPRINT

2024

Yet to be
Overview

A name and identity that holds space for what's coming, without overpromising.

Yet to be funds founders at the messy, pre-product stage. The wordmark sits inside an iridescent prism — a literal refraction of an idea into many possible futures.

Motion principles keep the prism in gentle, perpetual rotation across the site; in print the same shape becomes a foil emboss.